One of the many nightmares that haunt business owners these days is how to protect your intellectual property – your name, your trademarks, your brand – online.  Consider the latest monster in the closet: a new top level domain name extension (“TLD”), .xxx, intended for use by the adult entertainment industry, is being rolled outGo to Article

On March 8, 2011, in Network Automation, Inc. v. Advanced Sys. Concepts, Inc., 2011 WL 815806 (9th Cir. Mar. 8, 2011), the Ninth Circuit provided some insight as to whether using a competitor’s trademark as a search engine keyword constitutes trademark infringement. The dispute surrounds a common practice utilized by various search engines such asGo to Article